Design and implement data pipelines using Azure Data Factory, Azure Synapse, and Azure Databricks.
• Develop and maintain data models and ETL workflows for structured and unstructured data.
• Optimize data storage using Azure Data Lake, Blob Storage, and SQL Database.
• Build interactive Power BI dashboards and reports for marketing and retail KPIs.
• Implement DAX calculations, data transformations, and performance tuning in Power BI.
• Work with MarTech platforms (e.g., Salesforce Marketing Cloud, Adobe Experience Cloud, CDPs).
• Integrate marketing campaign data with enterprise data warehouse for advanced analytics.
• Partner with marketing, analytics, and IT teams to define data requirements.
• Implement data quality checks, compliance standards, and cost optimization strategies.
• Document architecture, workflows, and best practices.
REQUIRED SKILLS EXPERIENCE
• Strong experience in Azure Data Services Data Factory, Synapse, Databricks, Data Lake.
• Proficiency in SQL, Python, and ETL development.
• Hands-on experience with Power BI (data modeling, DAX, visualization).
• Familiarity with MarTech ecosystems, campaign analytics, and customer data platforms.
• Understanding of retail marketing KPIs and attribution models.
• Knowledge of Azure DevOps, CICD for data pipelines.
• Strong problem-solving and communication skills.