We are seeking a candidate experienced in Marketing Data Governance to drive data standardization, quality, and governance across marketing and analytics functions. This role will ensure consistent taxonomy, improve data accuracy, and align cross-functional teams to enable reliable reporting and insights.
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Key Responsibilities
Taxonomy and Metadata Management
• Lead the monitoring and management of taxonomy and metadata changes across channels.
• Ensure consistency in data definitions to eliminate reporting discrepancies and inconsistencies.
Cross-Functional Alignment
• Drive alignment and communication across Marketing, Analytics, Operations, Data Science, Media, and Execution teams.
• Translate business requirements into data requirements and governance practices.
• Act as a liaison between business and technical teams to ensure data consistency and usability.
Data Quality and Accuracy
• Ensure high data quality standards, including completeness, accuracy, and timeliness of customer and campaign data.
• Identify and resolve data inconsistencies and gaps to improve reporting reliability.
• Implement processes to maintain clean and standardized datasets.
Compliance and Risk Mitigation
• Partner with Audit and Risk teams to identify gaps between current and recommended data practices.
• Ensure adherence to data governance policies, compliance standards, and risk mitigation strategies.
• Support initiatives to improve data governance frameworks and controls.
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Required Skills and Qualifications
• Strong experience in data governance, taxonomy, and metadata management.
• Experience working with marketing and campaign data across multiple channels.
• Ability to drive cross-functional collaboration across business and technical teams.
• Strong understanding of data quality management
• Experience with compliance, audit, and risk management processes.
• Excellent communication, stakeholder management, and analytical skills.
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Key Skills
• Data Governance
• Taxonomy & Metadata Management
• Data Quality & Accuracy
• Cross-Functional Collaboration
• Marketing Analytics
• Compliance & Risk Management
Desirable Skills:
Skills: Digital : Data Governance